Make every word a force for good

A blog to help you deepen relationships with your clients in ways that make them richer for knowing you.

 
Why I love what I do
Client Testimonials Lauren Van Mullem Client Testimonials Lauren Van Mullem

Why I love what I do

Carolyn Salinetti, the incredibly talented founder of Blissful Interiors, sent this sweet message to me just the other day, out of the blue - it had been a while! But it was perfect timing - it landed exactly when I needed a few words of encouragement. Feedback like this is why I love what I do. Well, that's not entirely true. Working with clients like Carolyn is why I love what I do! 

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About Lauren Van Mullem

Copywriter for Coaches

Lauren of Truer Words holding a baby in an outdoor park setting during sunset, reading a book titled 'Ethical Copywriting' with trees and grass in the background.

Since 2008 I’ve been helping business owners write copy that translates the heart, soul and energy of their work into clear language their perfect-fit clients feel in their bones. My specialty is in helping coaches learn to write their own copy (with, or without help from AI!).